Meeting Families Where They Are:
How to Leverage Cremation Trends to Your Advantage
The COVID-19 pandemic has caused a fundamental shift in the way many families think about the final disposition and memorialization of loved ones. Cremation rates are at an all-time high as many families consider cremation for the first time. But how can funeral professionals leverage this trend to deliver the best value to families and position our businesses for growth and success in 2021 and beyond?
Join the leaders of CANA, Foundation Partners Group, Matthews, Precoa and frontline cremation visionaries for a panel discussion jam-packed with practical advice and tips. Topics will include financing and how to keep your business financially fit; best practices for selling cremation preneed; merchandising, staff training and service options for evolving consumer demands; and the importance of operational planning to get your business ready for even higher cremation rates.
There are dozens of reasons to replay our April 28th CANA webinar. If you could ask the more than 110 funeral professionals who tuned in live, they might list the following as the top four.
1. New revenue opportunities associated with rising cremation rates.
2. Importance of online platforms and the retraining necessary to shift the mindset of your team.
3. How increasing cremation rates impact preneed sales.
4. Business moves that can help you capitalize on current trends.
Click here to replay the webinar
